Top CSR Trends in Saudi Arabia
The popularity of Corporate Social Responsibility (CSR) is growing. In a country like Saudi Arabia, CSR initiatives are driven by strong sociocultural factors which already promote such values. Although traditionally it has been seen as a philanthropic practice, most businesses are now understanding the value it adds to the bottom line.
A recent study done by Informa Middle East, for which in-depth interviews were conducted with experts and over 150 professionals in the CSR sector participated in a survey, revealed several CSR trends in the Kingdom. These trends encapsulate the current status and the future potential the sector in Saudi.
Dr. Haifa Jamal Al-Lail, President of Effat University, said, “Corporate Social Responsibility (CSR) has become increasingly important in recent years. Demonstrating responsible business practices to customers, employees and other key stakeholders are now a priority, and the demand for such organisations to achieve this is higher than ever. The global movement of employees has both environmental and social impacts, but despite the increased corporate focus on CSR, employee mobility departments are not addressing these issues.”